Polyvinylchloride (PVC) packaging contains highly toxic heavy metals, such as lead and cadmium. It also contains high levels of hormone-disrupting phthalates. In California, very little PVC packaging is recycled and is instead littered or landfilled which allows for toxins to accumulate in the environment. Existing law in California currently restricts the use of certain phthalates in children’s PVC toys, and the use of certain chemicals in plastic packaging. The new bill that was recently proposed in California, if approved, would become effective January 1, 2010 and restrict the sale or distribution of polyvinyl consumer packaging application types where it is known that there are non-toxic, cost comparable alternatives in abundance. Our compliance staff will continue to monitor this California initiative and publish any updates as they occur.